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« SuperMegaSpeed Reviews | Main | By Jove, She's Right! »

I Will Pay You to Stop Using Our Products

So sad. Link

Fashion retailer Abercrombie & Fitch is reversing the normal rules of product endorsement by offering a "substantial" sum to Michael Sorrentino - AKA The Situation from MTV's Jersey Shore - not to wear its clothes.
An A&F spokesman said: "We are deeply concerned that Mr Sorrentino's association with our brand could cause significant damage to our image. We have therefore offered a substantial payment to Michael 'The Situation' Sorrentino and the producers of MTV's Jersey Shore to have the character wear an alternate brand. We have also extended this offer to other members of the cast, and are urgently waiting a response."

Considering how much the Jersey Shore cast spend on clothes, Abercrombie & Fitch is giving up a decent profit besides paying them off to not ruin their brand by wearing their clothes.

Why do good things always happen to stupid people? Why can't i get offered lots and lots of money to do nothing but be a fool?

By min | August 17, 2011, 12:32 PM | TeeVee


This was obviously a PR move from Abercrombie & Fitch. And, for a company known for having naked underagers in their catalogs, this just feels like a lie.

It's clearly a stunt but i don't think it changes the fact that min would like people to pay her to not use their products.