Disney and Youtube
So, i read this:
Disney Interactive Media and YouTube, a division of Google, will spend a combined $10 million to $15 million on original video series; those shorts will be produced by Disney and distributed on a co-branded channel on Disney.com and YouTube.
Ok, whatever. Disney and Google coming up with an idea that makes them both money. No big surprise there. But then the next line is what i thought was weird.
The channel will also include amateur video culled from the torrent uploaded to YouTube daily.
Wait, what? Disney is going to sell advertising space and split the revenue with Youtube. That makes sense when they're posting their own videos. Exactly where do videos that other people have made and posted come into it? I'm sure there's no intention of splitting revenue with these amateur video makers. Are Disney and Youtube planning on making money off of other people's shit? Do these people want their videos on DIsney's site? Do they have a choice? Have they given up all rights to it by the mere act of using Youtube as a posting medium? What am i missing cause i'm totally ready to believe Disney's just being shady.
By min | November 7, 2011, 3:15 PM | Liberal Outrage