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1978

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Archie Goodwin's temporary role as Editor In Chief ends about halfway through 1978, with Jim Shooter taking over. However, a lot of the changes that are associated with Shooter actually happened during Goodwin's run, including a tightening up of the production process and a transition into smoother, more professional (if less 'artistic') comics.

The January 1978 Bullpen Bulletin lists the following credits:

Archie Goodwin - Editor; Jim Shooter - Associate Editor; Roger Stern, Ed Hannigan, Ralph Macchio, Jo Duffy - Assistant Editors; Roy Thomas, Len Wein, Marv Wolfman, Steve Gerber, Jack Kirby - Consulting Editors; John Romita, Marie Severin - Art Directors; John Verpoorten - Production Manager; Irv Forbush - Many Splendored Things

John Verpooten's unexpected death is announced in the June Bullpen Bulletin.

It is announced in the July Bullpen Bulletins that Jim Shooter has taken Archie Goodwin's place as Editor In Chief. Goodwin will soon become editor and writer for Marvel's Epic line. Epic is a new endeavor for Marvel: it's an attempt to publish more creator driven and less super-hero focused books. It started as a single magazine, Epic Illustrated, but eventually became a line of book, almost entirely not part of the Marvel Universe continuity.

The quality of the books continues to improve under Goodwin and Shooter. Shooter's Korvac saga in the Avengers is definitely one of the year's highlights. In a sense, the Korvac Saga tries to reproduce Starlin's Thanos epic and it solidifies the concept of a "cosmic" storyline, but it's also notable for the sheer number of characters as well as its connection to the rest of the Marvel Universe. Roger Stern begins writing the Hulk, and starts using Doc Samson to delve into psychological aspects of the Hulk that have always been there as subtext but never really explored. John Byrne joins Claremont as a co-plotter on X-Men and they continue to push the book to new levels of quality. The Claremont/Byrne team also make Marvel Team-Up a book worth reading, and they create an interesting pairing by grafting their Iron Fist character onto Power Man's book. David Michelinie and Bob Layton begin writing what many people consider the definitive Iron Man run, but it's just starting up at this point and there isn't a lot to judge by. Sadly, David Anthony Kraft seems to lose interest in writing the Defenders and eventually leaves the book, and the quality declines rapidly in his last issues and those of his replacement, turning what was once one of Marvel's best and most innovative books into a mess. Mark Gruenwald begins his first regular book with Spider-Woman. In general, the problem is that there still aren't enough quality writers to cover all their books so when Claremont drops off from a book like Team-Up or Power Man/Iron Fist, it more or less goes back to the quality of the mid-70s, albeit with less sloppiness than books from that era.

Similarly, on art, John Byrne is great, but he's only on two or three books a month. George Perez is still at Marvel, but he's slow and doesn't even finish the Korvac Saga. Carmine Infantino does some decent work on Spider-Woman, but for some reason doesn't look nearly as good on Nova. Jack Kirby leaves his run on Black Panther mid-story; the art was great, but the writing was just terrible. John Romita Jr. gets his first regular book at Marvel with Iron Man, but he hasn't developed his own distinctive style at this point.

Overall, things are competent, with some high points. This is a much better state than the early and mid 70s.

Some other significant events:

  • Captain Britain first appears in a US Marvel Comic in Marvel Team-Up
  • The Champions break up (as their book is cancelled)
  • Steve Gerber ends his run on Howard the Duck (which is as good a symbol for the end of the wacky 70s period as you can get)
  • Spider-Woman gets her own series and an updated origin
  • Professor Xavier leaves Earth
  • Ms. Marvel gets her classic blue-black costume
  • Spider-Man teams up with the original cast of Saturday Night Live to fight the Silver Samurai
  • Nova begins a cosmic adventure involving a war between the Xandarians and the Skrulls, but the book is cancelled before its conclusion, with the story to be finished in the Fantastic Four.

First appearances: Paladin, Arcade, Guardian (as Weapon Alpha), D'Spayre, Mystique, Ben Urich, Blackout, Nanny, Shadow King, Moonstone II, and supporting characters Becky Blake (Daredevil) and Bethany Cabe (Iron Man)

Daredevil #150-151 1st Paladin 
Deadly Hands of Kung Fu #32-33
Bizarre Adventures #25 (Daughters of the Dragon)
 
Nova #17-18  
Hulk #219-221  
Marvel Team-Up #65-66 1st Arcade 
Champions #17  
Power Man #48-49  
Marvel Fanfare #14  
Godzilla #6-8  
Uncanny X-Men #109 1st Guardian 
Master of Kung Fu #61  
Ms. Marvel #14  
Captain America #218  
Black Panther #8-13  
Ms. Marvel #15-16  
Master of Kung Fu #62-63  
Marvel Team-Up #67  
Howard the Duck #22-23  
Spider-Woman #1  
Howard the Duck #24  
Defenders #58-60  
Uncanny X-Men #110  
Hulk #222  
Power Man and Iron Fist #50  
Marvel Team-Up #68 1st D'Spayre 
Iron Man #110-112  
Avengers #167-168, 170-177 Korvac Saga 
Marvel Team-Up #69-70  
Marvel Two-In-One #40-41  
Spider-Woman #2  
Ms. Marvel #17-18 1st Mystique 
Hulk #223-226  
Daredevil #152-154 1st Ben Urich 
Nova #19 1st Blackout 
Thor #270-271  
Spider-Woman #3  
Peter Parker, the Spectacular Spider-Man #17-18  
Dr. Strange #29  
Power Man and Iron Fist #51-53  
Marvel Two-In-One annual #3  
Uncanny X-Men #111-117 1st Shadow King 
Howard the Duck #25-27  
Hulk annual #7  
Marvel Team-Up #71  
Spider-Woman #4-6  
Nova #20-21  
Amazing Spider-Man #182-183  
Dr. Strange #30  
Ms. Marvel #19  
Marvel Team-Up #72  
Captain America #224  
Machine Man #1  
Marvel Two-In-One #42-43 1st Project Pegasus 
Hulk #227  
Marvel Team-Up #73  
Amazing Spider-Man #184-185  
Fantastic Four #198-200  
Spider-Woman #7  
Ms. Marvel #20-21 Ms. Marvel gets her classic black costume 
Hulk #228-229 1st Moonstone II 
Captain America #226  
Dr. Strange #31  
Marvel Team-Up #74  
Hulk Magazine #11  
Spider-Woman #8  
Defenders #61  
Dr. Strange #32-37  
Iron Man #116  
Marvel Team-Up #75  
Defenders #62-64  
Marvel Two-In-One #45  
Defenders #65  
Nova #22-25  
Amazing Spider-Man #186  
Machine Man #8  
Iron Man #117  
Spider-Woman #9  
Avengers #178  
Hulk #230  
Amazing Spider-Man #187  
Power Man & Iron Fist #54  



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